Conference Starts In


About Conference

Digitization has touched various facets of business dimensions around the world. It has no longer remained a support system to implement the strategy, in-fact it has become the central theme of the organizational strategy. The digital transformation is compelling organizations to learn and implement newly developed tools in the digital space. The government initiative and push in making digital space a centre place in business has widen up the impact and uplifted the users interface with rapid growth.

Since 2013, ASMA (Adoption of Social Media in Academia) has been the pioneering the research in academia in terms of digital usage and implementation challenges. The journey has been great in terms of launching 4 consecutive research output as ASMA Annual Trend Study". In order to take the batten ahead, SIBM (Hyderabad) under Symbiosis International University (SIU) one of the fastest growing and prestigious business school along with FMA Digital will be hosting the ASMA Annual Research Conference 2018 at SIBM Hyderabad.

About Conference

Key Speakers

Conference Mentors

Dr. S.B. Mujumdar
Founder President & Chancellor,
Symbiosis International University

Dr. Vidya Yeravdekar
Symbiosis International University

Dr. Rajani Gupte
Vice Chancellor,
Symbiosis International University

Advisory Committee

Prof. Bhimaraya Metri
Director, IIM, Trichy

Prof. Mahadeo Jaiswal
Director, IIM, Sambalpur

Dr. A. K. Sengupta
Founder, Higher Education Forum , Director & Mentor SIESCOMS

Dr. A K Rath
IAS, Former Secretary, MHRD

Dr. H. Chaturvedi
Alternate President Education Promotion Society for India, Director BIMTECH

Dr. Ravi Kumar Jain
Director, SIBM, Hyderabad

Dr. K P Venugopala Rao
Deputy Director, SIBM, Hyderabad

Mr. Rahul Jain
Director, FMA Digital, Pune

Dr. Bidyanand Jha
Project Head, ASMA,
Associate Professor KIAMS

Mr. Swapnil Jain
Director, FMA Digital, Bengaluru

Panel Discussion: 1. “Quo Vadis Social Media & Digital Economy” , 2. “Privacy Issues in Digital World”

Workshop: By Quick Heal Solutions- “Cyber Security-Capacity Building”

Important Dates

29th January 2018

Submission of Full Paper

5th February 2018

Last date of Registration

Note: Full papers submitted by 29 January 2018 and registration done by authors before 6 February 2018 will be considered for publication.

Call For Papers

SIBM - ASMA Annual National Research Conference 2018 invites original research outputs to be presented in the well accepted forum by many researchers and industry practioners. The conference will provide knowledge rich platform in order to learn, present and disseminate knowledge in the field of “Digital Innovation: Meeting the Business Challenges”. ASMA has been a sought out platform for knowledge sharing and dissemination in the field of social media, edutech, Higher Education regulatory bodies and other digital interface practicing organization.

ASMA Annual National Research 2018 invites research paper/ Case study/ conceptual papers in the following tracks and sub tracks for its conference
"Digital Innovation: Meeting the Business Challenges" to be held on 23rd and 24th February 2018 at SIBM, Hyderabad.

The Web page for DIGECON-2018 is

Click Here for Submission of Paper

Note: If you do not have easy chair account, create an account and login

Opportunities for Publication

  • New Zealand Journal of Applied Business Research (ABDC Listed - C Category)
  • South Asian Journal of Business and Management Cases (SCOPUS Listed, ICI)
  • International Journal of Decision Making in Management (UGC Journal )
  • Edited book (ISBN)
  • India Trend Study 2018 (ASMA Annual Report)
  • Conference Proceedings

Conference Themes & Sub-themes

Technology Trends

  • Internet of Things (loT)
  • Cloud Computing
  • Big Data
  • Mobile Applications
  • Social Media Computing
  • Social Computing

Intelligent Systems

  • Artificial Intelligence
  • Fuzzy Logic
  • Sentiment Analysis
  • Data Mining
  • Agents and Multi-agents system
  • Ambient Intelligence


  • E-learning tools
  • Mobile Learning
  • E-learning organizational issues
  • Gamification
  • Collaborative Learning
  • Education System Design
  • Virtual Learning Environment
  • Web-based Learning
  • Delivery Systems and Environment
  • Curriculum Content Design


  • e-Business Ontologies and Models
  • e-Commerce Application Fields
  • e-Commerce Economics
  • e-Commerce Services
  • Digital Marketing
  • Enterprise Resource Planning
  • Data Analytics
  • Virtual Organizations
  • Business Intelligence
  • Web Analytics

Social Media

  • Advances in Social Media
  • Security in Social Media
  • Social Media and Big Data Analysis
  • Branding and e-marketing
  • Social Network analysis
  • Digital Contents
  • Social and Digital Inclusion
  • Digital Trust and Reputation
  • Measurement of Social Media outcomes

Glimpses of ASMA Annual Convention & Awards 2017

Glimpses of ASMA Annual Convention & Awards 2017

Conference - Journal Partnership

Conference participants will get an opportunity to interact with the editors and reviewers of UGC listed Journals along with the International Journals of repute. Also the participants will get an opportunity to publish their research output in the ASMA Annual Trend Study 2018. Authors of a select outstanding papers presented at the conference, and published in the conference proceedings, will be given an opportunity to revise, update and resubmit their papers for a fast track review and consideration in the appropriate journals.

Best Paper

The best paper of each section will be selected and their author(s) will receive a corresponding Award Certificate. Author(s) of the best 25% papers presented in the conference will be invited to adapt their papers in the respective journals and ASMA Trend Study 2018. Only full papers submitted before the deadline will be eligible for the award and subsequent publications.


ASMA partnership with the contributors will be nurtured further in order to disseminate knowledge in the digital learning and development space. In order to make it more meaningful, we shall be hosting few specialized workshops in collaboration with prestigious organizations and industry bodies on variety of subject areas. The details of which will be announced shortly.

Registration and Fees

Industry Professionals 4500 /-
Research Scholars 1500 /-
Paper in Absentia 3500 /-
Academicians 2500 /-
Students 750 /-
Foreign Delegates USD 100

Online Payment

Net Banking Details

Account Name: Symbiosis Institute of Business Management, Hyderabad
Account Number: 216310100005048
IFSC Code: ANDB0002163
Bank Branch: Andhra Bank, Mamidapalli Branch


For any queries please contact

Dr. Tanmoy De
Conference Co-Convener
SIBM Hyderabad

Dr. Tanmoy De
Conference Co-Convener, SIBM Hyderabad

+91 7978323564

Dr. V. K. Satya Prasad
Conference Co-Convener
SIBM Hyderabad

Dr. V. K. Satya Prasad
Conference Co-Convener, SIBM Hyderabad

+91 9949592209

Ms. Preety Makde
Conference Coordinator

Ms. Preety Makde
Conference Coordinator, ASMA

+91 9158067979